Reverse ROI Mapping - The New Blueprint for Marketing Campaigns that Actually Convert into Revenue

You’ve Built the Campaign. The Numbers Rolled In.
But Somehow, You’re Still Defending Your Worth.

The launch was clean. The assets were polished. Engagements surged. The team celebrated.
But then came the boardroom.

And just like that, the applause faded. The metrics that dazzled during the post-campaign huddle suddenly felt… underwhelming. Soft. "Fluffy," even. You found yourself doing mental gymnastics, scrambling to connect the likes, reach, and brand lift to the numbers that actually matter to your CEO and CFO — Pipeline. Profit. Payback.

You felt it: the quiet disappointment. The nods that didn’t quite convince. The hard, finance-driven questions you couldn’t answer with confidence — "But how much revenue did that really bring in?"

The numbers are there… somewhere. Buried in five different platforms that don’t talk to each other. Dressed in vanity metrics that sound impressive, but don’t move the financial needle.
You’re not lacking in effort. You’re not lacking in creativity.
What you’re lacking is a clear, credible, and repeatable way to trace your brilliance back to the bottom line.

And it’s exhausting.

You’re not new to this. You’ve led campaigns that moved hearts and shaped reputations. But in today’s marketing landscape, it’s not enough. You’re expected to shape markets and prove monetary return — often with shrinking budgets, fragmented martech stacks, and cross-functional teams who don’t speak the same language.

Every quarter, you’re in a high-stakes balancing act:

• Showing brand value while defending your numbers.
• Leading with vision while managing team burnout.
• Staying creative while being financially accountable.

And somewhere in the noise of dashboards, deadlines, and decision-makers, the soul of your work — the real business-driving impact you know marketing delivers — gets lost or dismissed.

You don’t want to "wing it" anymore. You’re tired of second-guessing yourself in meetings where every other department has hard numbers and clear attribution while Marketing feels like it's speaking a different dialect. You’ve tried pulling reports, syncing platforms, even investing in more tools — but none of it delivers the crystal clarity and confidence you're looking for.

What you really want isn’t another dashboard or cookie-cutter ROI model. You want a system. A lens. A logic that makes sense of everything after the campaign — one that’s built for how marketing actually works today.

Imagine being the calmest person in the room when results are challenged — because you’ve already mapped the trail. Imagine guiding your team into debriefs that actually generate breakthroughs, not just post-mortems. Imagine stepping into the next campaign pitch not with hopeful projections, but with a bank of proven strategies that you can draw ROI from again and again.

You want the respect. The results. The recognition.

You want to lead with both heart and hard data — and never again let your work be undervalued because someone couldn’t "see the numbers."

And the truth is, the data is there.
It just needs to be unlocked — in a way that finally makes sense to the people who matter.

Now, here’s a better solution:

I’d like to introduce to you my brand-new e-book called:

REVERSE ROI MAPPING The new blueprint for Marketing Campaigns that Actually Convert into Revenue

This e-book tackles why marketing campaigns often seem great but don’t show real value when it comes to ROI. It digs into how traditional metrics like likes and clicks don't always connect to actual profit, and why marketers need to shift focus to measurable results tied to the bottom line.

This e-book will teach you the simple and repeatable system to continuously and clearly demonstrate Marketing’s attribution to where it matters most – revenue.
Packed with 84 pages of wisdom nuggets and worksheets that are immediately executable, the REVERSE ROI MAPPING course will revolutionize the way you think, present and evaluate your Marketing campaigns.

Here’s what you’ll gain by reading this e-book:

1. Master ROI Reconstruction - Stop guessing and start knowing. By reconstructing your ROI story layer by layer, you gain crystal-clear clarity on what’s truly driving profit. It’s like having a psychic for marketing—predicting what steps to take next with confidence, not hope.

2. Make ROI Simpler, Faster, and More Profitable - Cut through the chaos and watch your profits soar. This isn’t just theory; it’s a proven system to strip away confusion, speed up your results, and turn every marketing dollar into an unstoppable profit machine.

3. Adopt a Revenue-Focused Mindset - Shift your focus from vanity metrics to real, tangible revenue. This mindset transforms your campaigns into revenue engines, fueling profits that flow into your bank account—and making your marketing dollars work harder than ever.

4. Simplify Campaigns for Better Results - Less confusion, more cash. Strip away the clutter and clutter-related chaos. With simple, laser-targeted campaigns, you’ll unleash your team’s true power—like breaking free from shackles and racing toward money in the bank.

5. Identify Signals That Truly Drive Results - Say goodbye to vanity metrics and distractions. You’ll learn to spot those tiny signals that actually predict success—saving you time, money, and frustration—so your next campaign hits the jackpot before anyone else even notices the chips falling into place.

6. Overcome Campaign Complexity - No more lost hours drowning in a sea of moving parts. This book reveals how to cut through the jumble—preventing your campaigns from becoming endless, ineffective chaos. Think lean, mean, ROI-machines that crush the competition.

7. Foster Cross-Functional Collaboration - Tap into the power of unified teams—marketing, sales, customer service—working together like a well-oiled money printing machine. When everyone speaks the same ROI language, success becomes inevitable, not just hopeful.

8. Learn to Conduct Effective Campaign Debriefs - Imagine transforming every campaign into a treasure map. When you master the art of the post-mortem, you'll uncover secrets others miss—hidden gold coins of insight that turn wasted spend into explosive returns. You won’t just review campaigns—you’ll become a legend at extracting pure ROI gold from every effort.

9. Learn How to Repurpose and Tweak Successful Elements - Unlock the secret vault of your past wins. Repurpose top-performing assets and tactics to skyrocket your ROI—multiplying results, shrinking costs, and turning lessons learned into relentless growth.

10. Get Practical Tools and Worksheets - No fluff, no guesswork. Armed with battle-tested worksheets and checklists, you’ll immediately implement what you learn—like having a secret weapon in your pocket that always points to the next money-making move.

For just $9, this e-book gives you the framework to present, measure, and defend your campaigns like a true strategic leader.

Marketing should never feel like guesswork. It should feel like power.

Get your copy now — secure checkout powered by Gumroad, with instant download after purchase. Accepts major credit/debit cards and PayPal worldwide.

OTHER PAYMENT OPTIONS:

Option 1: Pay via Gcash

Send payment to:

Gcash Number: 09173253691
Account Name: Angela Patricia De Luna
Amount: Php 500

Keep a screenshot of your proof of payment then email to angela.arabit@yahoo.com together with your complete name and Gcash number used.

Option 2: Pay via Bank Transfer

Send payment to:

Bank: BPI
Account Number: 4489068724
Account Name: Angela Patricia De Luna
Amount: Php 500

Keep a screenshot of your proof of payment then email to angela.arabit@yahoo.com together with your complete name and contact number.

Option 3: Pay via BPI over-the-counter deposit

Visit any BPI branch and make an over-the counter (bank teller assisted) deposit to the following details:

Account Number: 4489068724
Account Name: Angela Patricia De Luna
Amount: Php 500

Take a photo of the bank validated deposit slip then email to angela.arabit@yahoo.com together with your complete name and contact number.


IMPORTANT NOTES:
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